I am a higher education professional with over 20 years of full-time university student affairs experience. I earned a doctorate (D.Ed.) in higher education from Penn State University and am the Principal Owner of Helfrich Advisory Services, LLC.
There is much ongoing discussion in Student Affairs regarding wellness and self-care. However, it is rarely discussed comprehensively and, in most cases, ends up being lip service when actually applied to our day-to-day professional lives. A great book to help with this discussion is How to Get Away: Finding Balance in Our Overworked, Overcrowded, Always-On World by Jon Staff and Pete Davis. They are both are the founders of Getaway, which is a company that designs and rents small cabins in the woods for personal relaxation and rejuvenation.
The book has 186 pages of content (not including appendices, etc.) and is divided into three sections or “virtues” as referred to in the book: Balancing Technology & Disconnection; Balancing City & Nature; and Balancing Work & Leisure.
The first section explores the current problems we face with using technology as much as we do and some suggestions for how to disconnect without completely going off-the-grid.
Virtue I – Balancing Technology & Disconnection
Technological Overload is a Problem
Technology is Hurting Our Relationships
Technology is Hurting Our Work
Technology is Hurting Our Memory
Technology is Hurting Our Health
Do a Digital Detox
Audit Your Tech Use
Dumb Down Your Phone
Carve Out Space for Disconnection
You Are Not Alone
The second section expands upon the first section and offers lessons from historical figures, such as Henry David Thoreau and Margaret Murie, as well as modern examples of individuals who have found the importance of purposefully including nature in our lives. There is also a look into how we can more effectively balance our urban lives with the ability to be outside more and why that is so important.
Virtue II – Balancing City & Nature
We Are Experiencing Massive Urbanization
We Aren’t Going Outside
Nature is Good for Our Bodies and Minds
Nature is Good for Kids
Nature is Good for Our Neighborhoods
Join a Community Garden
Take a Forest Bath
Ask Your Doctor about Park Prescriptions
Participate in Cabin Culture
The final section explores how we can and should balance both work and leisure. Particularly for those of us in the United States, we are working more than ever. This is clearly taking a toll on our lives in many unproductive and unhealthy ways. This section I found to be the most salient for the Student Affairs arena given the ever increasing demands and pressures that we face every day with our work.
Virtue III – Balancing Work & Leisure
The 40-Hour Workweek We Fought for Is Eroding
We Are a No-Vacation Nation
We Are Part of the “Cult of Busy”
Breaks Are Key to Creativity
We Don’t Spend Enough Time Being Bored
Vacation really Works, and We Need More Of It.
We Are Experiencing The Great Spillover
We Should Experiment With 4-Day Workweeks
Hygge Can Help Us Learn to Slow Down
We Can Practice Holy Leisure
I found How to Get Away: Finding Balance in Our Overworked, Overcrowded, Always-On World by Jon Staff and Pete Davis to be an interesting and very practical read. It was also a good personal reminder that I need to do a better job at consciously slowing down and doing my best to avoid the “FOMO” (i.e., Fear of missing out) ethos that can very much plague Student Affairs professionals. The book can serve as a great resource for staff professional development discussions as well as a way for supervisors to symbolically (and strategically) communicate to their employees that slowing down does matter.
We cannot serve our students and employees fully if we are constantly on the go and not taking care of our own wellness. Furthermore, this would be an excellent resource to share and discuss with students, particularly those in First Year Seminar or First Year Experience (FYE) courses and programs, as we continue to see anxiety and depression on the rise within our student populations. The book offers many suggestions and strategies that could be easily explored with our students.
Thanks to Jon and Pete for writing a wonderful book!
Now more than ever, the ability to have honest and impactful conversations is a critical skill everyone needs to have. We Need to Talk: How to Have Conversations that Matter by Celeste Headlee is an excellent book for those looking to improve their conversation and listening skills while fostering relationships and solving problems through the process. In the book she shares personal stories of success and failure along with lessons learned from others about the importance of being able to communicate effectively through conversation. Celeste is currently the host of a daily news program on Georgia Public Broadcasting and shares from her wealth of experience interviewing people on the radio.
The book is divided into two sections: the first part illustrates a contextual basis for the problems we often encounter by having poor conversational (and listening) skills while the second part focuses on direct solutions and sound advice:
1. Conversation is a Survival Skill
2. Communication and Conversation are Not the Same
3. You Can’t Outsmart a Bad Conversation
4. Set the Stage
5. Some Conversations are Harder than Others
6. Be There or Go Elsewhere
7. It’s Not the Same!
8. Get Off the Soapbox
9. Keep it Short
10. No Repeats
11. That’s a Great Question
12. You Can’t Know Everything
13. Stay Out of the Weeds
14. Travel Together
16. Sometimes We Shouldn’t Talk
While I’m a practicing scholar at heart and love research, I do, however, appreciate books that are practical, a quick read, and can be easily applied for the professional development of both staff and students. This is definitely one of those books. With the introduction, the book is 252 pages of content and can be easily read over the course of three or four sittings. This book would serve as an excellent resource for the basis of a student programming series (i.e., leadership, career services, etc.), a great “Lunch and Learn” or professional development discussion for staff meetings, and to potentially frame supervisory one-on-ones among your team’s managers and employees. I highly recommend it to you and encourage you to share how you have used the book in your work in the comments below.
In January 2018, I served as a faculty member for the ACUHO-I Senior Housing Officer (SHO) Institute in Pittsburgh, PA. I presented on student housing public private partnerships (P3) with a colleague from Brailsford & Dunlavey. I shared that I myself worked for over 10 years for a student housing industry firm at two public university P3 communities in order to gain much needed experience in budgeting, staff supervision, and capital project management. I was approached by a handful of the institute attendees who stated that they were being recruited to work for various privatized housing firms and wanted my perspective and some advice. The following information should prove insightful if you are debating a potential opportunity to work for a privatized, student housing firm.
PRIVATE MANAGEMENT COMPANIES – There are multiple student housing industry firms in the United States that develop, construct, own and / or manage college housing. Some of these firms are privately-owned while others are a public corporation whose shares are publicly-traded on the stock market. Some firms may own and manage private housing in your local off-campus community while others may directly own and / or operate student housing in a P3 relationship on (or near) a college campus. Like any organization, these firms have different histories, goals, priorities, leadership styles, and company cultures. *Note: Do not confuse privately-owned student housing communities near your campus with P3’s. There needs to be a direct public-private financial arrangement between the university and the private firm in order for it to be considered a P3. REIT (i.e., real estate investment trust) firms may own a property off-campus that is completely independent of your university.
ORGANIZATIONAL & STAFFING STRUCTURE – Each housing community (i.e., “property”) has its own staff, which typically includes a community manager, leasing and marketing staff, student account / financial staff, maintenance staff, and student staff. Student housing properties can be small or relatively large depending upon the college or university it serves. I managed two different, campus-affiliated apartment communities of 407 and 770 beds respectively, but I worked with colleagues who managed properties of 1,000+ beds. It should go without saying that the larger properties have a larger staff infrastructure.
The community manager (CM) is in charge of the property and supervises all of the staff. In some cases, the CM and / or maintenance manager (MM) may live on the property. In turn, a regional manager (RM) supervises a portfolio of properties and is the supervisor for those respective CM’s at those properties. The RM is typically a corporate office-based employee who is charged with staying in regular contact with their properties and visit at least once every quarter to make sure that everything is copacetic operationally. They will also interact with campus stakeholders if there is a P3 arrangement.
P3 properties that are operated by a private management company are financially self-supported in that the operational and capital costs come exclusively from the property’s bed revenue and reserves. The management company has a corporate office and supports all of its properties through various departments, such as accounting, human resources, marketing, and purchasing.
It is important to understand that a property CM is NOT the equivalent of a resident hall director or area coordinator. A CM is in charge of all aspects of property operations, including, but not limited to, leasing, rent collections, budget creation, vendor and utility payments, monthly income statement reviews, capital project management, and crisis response. Essentially, they would be the equivalent of a senior housing officer at a very small college. Some properties, however, do have a subordinate resident director that helps with student programming and CA / RA supervision.
REAL ESTATE VS. RESIDENCE LIFE – There is a very distinct difference between working for a student housing management firm and for a college or university residence life department. For a housing firm, the “bottom line” is paramount, particularly if it is publicly-traded with investors involved. At the end of the day, it is a business. In that regard, student learning outcomes, residential curricula, and student affairs are generally not a part of the day-to-day discussion. Operations mostly mirror what multifamily housing real estate management would look like in the rental apartment and townhouse market within the general community.
The vast majority of my community manager colleagues nationally did not have a background in higher education or student affairs and could not tell you what ACPA, ACUHO-I, and NASPA are nor the importance and applicability of student development research into their work. In some cases, there can be community managers who do not have a college education. This is not a criticism, this is simply an industry reality. Additionally, there is a semblance of programming, but overall it is not tied to student learning outcomes or assessment efforts. Programming is essentially a marketing tactic in order to entice students to renew their leases at the property for the following year.
COMPENSATION – It is crucial to understand and consider the different compensation structure that comes with working for a privatized student housing firm. Community managers will receive a base salary and typically the potential for a bonus.
Bonus Structure: Bonus programs can vary from firm to firm and can also differ if there is a P3 arrangement with a college or university. Community managers are normally paid quarterly incentives based upon predetermined objectives tied to revenue, expenses, and leasing efforts. While this may seem alien to a residence life professional, financially incentivizing performance is a standard practice in the real estate world. To give a theoretical example, there could be a $500 bonus for reaching a set goal of at least 98% of the budgeted revenue for a particular quarter. If the property revenue earnings are a total of $1,300,200 for a quarter and the budgeted amount for that time is $1,320,000 (i.e., 98.5%), you would earn the $500 because you would be above the 98% goal. If you were able to maintain that goal for every quarter, you would earn $2,000 (i.e, $500 x 4 quarters). There can be a combination of different bonus amounts for different goals so there is the possibility to earn a considerable aggregated bonus. However, bonuses are never guaranteed and can even be challenging to earn depending upon the financial health of the property and the team’s ability to keep beds filled and costs under control.
Benefits: Unlike working for a college or university directly, the benefits are going to differ in many regards. Educational benefits are generally NOT included for the employee and / or their spouse and dependent children. Also, any 401(k) retirement plans are also not going to be as generous either. For example, when I worked for a privatized housing firm, their match was 1.5% for the 3% that I contributed toward my retirement fund. Colleges and universities commonly match at a much higher rate, including above a 9% contribution where I currently work. In some cases, a firm may offer discounted company stock options that can be paid for by deductions from your paycheck. This can be a nice option, but there can be various restrictions set by the company related to how much you can purchase and the terms upon which you can sell that stock. Additionally, health care coverage is generally going to be more pricey than what is typically offered through colleges and universities.
Below is a compensation chart that illustrates the base salary, bonus, and total compensation for property community managers based upon the bed count of the property. Different firms are going to offer different compensation packages and they will vary dependent upon the size of the property. Obviously there are going to be differences based upon the cost of living of the area in which the job is located. This data came from the July / August 2017 Student Housing Business magazine (pp. 40 – 41).
PROFESSIONAL DEVELOPMENT – Professional development looks different than what you may have become accustomed to on campus, particularly with going to ACPA, ACUHO-I, NASPA or other Student Affairs-related conferences. Most of the training will be based on operations, including marketing, leasing, customer service, and facilities management. This can occur through webinars, online training modules, and even during company retreats held at locations near the corporate office. The training that I received working for a private student housing firm has been invaluable in my current role as a senior housing officer.
BOTTOM LINE ADVICE:
Look at the turnover history of the property staff and ask why the manager position is currently open? It is naive to think that you will be able to save the day for a property that has a history of challenges. Be careful that you are not walking into a nightmare situation you will regret. Granted, people leave for a variety of reasons, including being promoted. However, there is a significant amount of volatility among manager positions nationally so assess the culture of the company, the qualities and experience of the person that you would be reporting to, and be prepared to ask thoughtful and probing questions.
If it is too good to be true, it probably is. Be particularly careful when talking with “headhunters.” These are contracted recruiters who earn money by finding viable candidates for companies. I have been contacted numerous times by headhunters who were attempting to sell a position that I was simply not interested in. I also had one recruiter that was particularly pushy trying to get me to interview for a manager position at a property that was struggling in a saturated market. Don’t take the bait and inherit a problem that has little chance of being resolved.
As should be the case with any job offer, get it in clear writing, including any bonus programs offered. Never accept anything unless you have it in writing. A hiring manager (and / or their human resources department) should be transparent with the salary, benefits, and how bonuses are earned. Don’t get caught into “We’ll see how it goes!” or “There are bigger opportunities coming down the road!” red herring-type conversations that are empty promises. Know exactly what you are agreeing to. In the end, it should be a “win-win” relationship.
Once you are out, it can be hard to get back in. While P3’s and privatized housing firms are here to stay and an important part of the higher education landscape, there is still much suspicion and disdain among Student Affairs professionals regarding these companies. I certainly felt this among certain campus colleagues and oftentimes at many professional conferences across the country. I clearly remember one time interviewing for a senior housing officer position at a flagship institution and the hiring manager made the comment, “I have no clue why an institution would ever outsource their housing?!” Because of these types of negative opinions and stereotypes that exist about privatized housing firms, you can be easily dismissed over other candidates applying and interviewing for campus positions that have a traditional residence life path.
CONCLUSION – There are many considerations to make when deciding to work for any organization, including colleges and universities as well as privatized housing firms. You need to do your homework and find out as much as you can about the position. Talk to your colleagues and mentors about the opportunity as well as any current or former colleagues from that particular housing firm that you may know.
What questions do you have that I may help you with? Additionally, what advice do you have if you have transitioned from campus to the privatized housing world or vice versa. Leave your comments and questions below.